James River Nurseries recently completed a landscaping project for a local museum with a rich history in our area. Originally opening in 1898, this museum was the first private museum in the City of Richmond. You may know it by the name Valentine Museum but it was actually renamed Valentine Richmond History Center in 2000. Now, after an extensive renovation project that began last December which necessitated the temporary closing of the facility, they are preparing for a big grand re-opening later this month and as part of that they are reintroducing themselves as…The Valentine.
According to an article posted by Richmond.com, Domenick Casuccio, director of public relations and marketing for The Valentine, believes “the new brand is contemporary yet classic and our name is very versatile to all the things we do – many of which do not fit with people’s assumptions of what a “history center” or a “museum” would typically do, for instance our Community Conversations and our annual Richmond History Makers awards.” He goes on to say “with the new brand and vision, we are focusing on telling Richmond stories and educating people on the city’s past and influencing the future. The new exhibition – This is Richmond, Virginia – will highlight Richmond stories. Our future exhibitions are planned around that same goal and vision to preserve, interpret and tell Richmond stories to influence the future of our city and our region.”
We ran across a video they posted and found it to be both interesting and informative. Interesting because it is a time-lapsed video showing an 1856 map of the City of Richmond being painted on the gallery floor, and informative because it provides a concise narrative on the mission of The Valentine and tells a story that is likely to prompt you to visit, or re-visit, this iconic institution.
We hope you enjoy watching it, we know we did!